AI Mode isn’t just the name of Google’s newest search product. It also describes the present period of digital media — and the theme of the Digiday Publishing Summit on September 15-17. Attendees will hear top media executives break down what makes for a worthwhile AI licensing deal and what separates the major LLMs from another. Sessions will also explore how publishers are deploying AI agents for ad sales, developing AI-powered paywalls and updating their traffic strategies for the zero-click day and age.
