Whether you’re an app developer looking to monetise your app through advertising, or an advertiser interested in reaching a mobile audience, the business of buying and selling mobile in-app ads may seem daunting at times. In this PubAcademy, we will help map out the mobile in-app ecosystem, which continues to be one of the most exciting yet misunderstood parts of the industry. With leading industry experts, we will talk about everything from in-game advertising, measurement and viewability to how to plan for the future in an ever-changing world of data regulations. Â
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Tune in on Wednesday 2nd June at 15:00 BST / 16:00 CEST to hear from leading voices in our industry.Â
Speakers include:
• Babs Kehinde, Senior Director, Publisher Development, EMEA at PubMatic
• Thomas Bienias, Director, Publisher Development, EMEA at PubMatic
• Daniel Sichel, Live Planner at Mindshare
• Dheeraj Matta, Deputy General Manager at Outfit7
• Thomas Petit, Independent Mobile Growth Consultant at ThomasBCN
• Phil Gontier, SVP International at Liftoff
• Sue Azari, Head of Growth Marketing at Yoppie